Mexico roots · Latin American reach
We turn research designs into well-run fieldwork and analysis-ready data across Mexico and Latin America.
00 / About Dragonfly
Entering a new market takes more than a questionnaire. It takes local understanding, reliable recruitment and someone who owns the execution.
Dragonfly manages the operational stages between research design and final analysis, giving your team one accountable partner and clear visibility throughout.
01 / Capabilities
End-to-end execution or precisely the support your team needs. Each service connects cleanly to the next.
Survey programming based on your final questionnaire, including skips, logic and routing. We also translate and localize questionnaires into Spanish and Portuguese, adapting language and cultural nuances for each Latin American market. Every version is reviewed with your team before launch.
Secure private hosting, controlled access and daily data downloads keep study information protected throughout fieldwork, while giving your team continuous visibility into the data as it comes in.
From online and face-to-face research to CLTs and HUTs, we adapt our fieldwork approach to virtually any B2C methodology. Product testing is one of our core strengths, supported by specialized cold-chain and hot-chain logistics, careful sample handling and broad consumer reach across Latin America.
Whether data is collected by us or supplied by your team, we clean and validate databases, code open-ended responses through AI-assisted workflows guided by experienced human judgment, and deliver structured, analysis-ready files. We can also produce tabular reports that give your team a reliable foundation for analysis and reporting.
02 / Connected workflow
Defined handoffs, coordinated execution and continuous visibility across every stage of your study.
01We confirm objectives, methodology, markets, sample and timing.
02We localize, program and test every route before launch.
03We coordinate recruitment, quotas, logistics and field visibility.
04We validate, clean, code and tabulate with expert oversight.
05We provide structured databases and tables ready for analysis.
Clear communication and continuous visibility keep your team in control at every stage.
03 / Regional reach
Our own operational infrastructure in Mexico, connected to long-standing partners across Latin America.
Online and face-to-face methodologies. Feasibility, sample and timing are confirmed for each project.
04 / Why Dragonfly
We combine hands-on experience, regional knowledge, flexible operations and practical technology to keep complex studies moving with clarity, care and accountability.
01Local knowledge and trusted partners across every market we cover.
02One accountable team coordinates people, partners, timing and details.
03Clear timelines, proactive communication and quality checks at every stage.
04Methodologies, services and technology flex around your project’s needs.
Responsible acceleration
Where it adds value, selected processes can be optimized with AI to reduce execution time. Human judgment stays central to review, quality decisions and final deliverables.
Our approach follows international research principles, including ICC/ESOMAR: transparency, confidentiality, responsible use and human oversight.
Read the ICC/ESOMAR Code ↗Reference to these principles does not imply ESOMAR certification or endorsement.05 / Start a conversation
Tell us where your study will run, what you need and when you need it. We’ll help you find the right way to execute it.